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Summary
Experience
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Education
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Profile
Results-driven marketing leader with 10+ years of experience building brands and driving growth at consumer and B2B companies. Combines strategic thinking with hands-on execution to translate ambitious goals into shipped campaigns.
Experience
Marketing DirectorJan 2022 – Present
Northwind Studio · San Francisco, CA
- Led cross-functional team of 12 to launch a new product line, growing revenue by $4.2M in the first 18 months.
- Reduced customer acquisition cost by 35% by redesigning paid social funnels and refining audience targeting.
- Established weekly executive reporting cadence; reduced data turnaround time from 5 days to 1 day.
Senior Marketing ManagerJun 2018 – Dec 2021
Hartford & Co. · Oakland, CA
- Owned $2M annual budget across brand, content, and lifecycle programs.
- Built and shipped customer onboarding flow used by 40,000+ new accounts per quarter, lifting activation by 22%.